Shared by Dr. Rick Wren : (wren@texoma.net) 3-4-01 Dear Colleagues and Friends, this week we have had 3 Patients prepay for care. One prepaid for one year, another prepaid for the whole family for one year, and the last prepaid for 2 months. So many of you ask me how I get patients to prepay for their Chiropractic Care. You have to Educate, Educate, and Educate. If they knew what you knew about Chiropractic Care, they would get adjusted once a week( at least) for the rest of their lives. The average Graduating Chiropractor pays about 120,000$ in advance to get adjusted for free the rest of their lives. Most of you would accept 30,000$ from any patient who wished to pay in advance for life time care. That is only 25% of what you paid. What you do the first 3 days is so critical to allow the patient to understand Chiropractic enough so they can decide how much of it they want. They have to decide if they want long-term, short-term, or none at all. It is always based on Personal time and money situations. Only they can decide and it is never appropriate for the doctor to decide for them. Always tell the truth and let the patient decide. My version of Pre-Framing Subluxation I created in about 1993 and I have made several small revisions since then. I have shared it with hundreds of Chiropractors all over the world. It has doubled and tripled practices everywhere. I use it on day one and day two. I also use it every time I do a re-exam and re-xray report. It takes about 4.5 minutes if you memorize it. You will hardly ever have a patient argue over paying for x-rays ever again. And they will almost always show up on day 2 for their ROF. You will find the first 2 minutes of Pre-frame following my letter, but I have attached the whole thing to this. I tried to copy it at the bottom for those of you that may not have Word 97, but it would not let me give you the whole thing for some reason. Please take the time to memorize it at 95% and watch your practice take off. Next letter I will discuss and send my ROF script which uses pre-frame and teaches patients how to read their own x-rays in a group setting. If you are interested in seeing my first three days performed on video and listen to the audio many times, it is sold by SOCM for 95$. Call Dr. Ray Nannis at 972-671-2225 and tell his staff you want the 3 day ROF Video/Audio Set. I assure you it is worth 995.00$ or you money back. But you do have to watch it and listen to it many times for it to help. Hope to see you in Dallas in 2.8 weeks at the Intercontinental otel( www.parkerseminars.com ). LLL, Dr. Rick Wren( Founder of the Society of Chiropractic Masters and Parker Team Teacher) Pre ‚Framing Subluxation Hi, Ižm Dr. _______, and Ižm glad youžre here today. I see that __ referred you here. We really appreciate him/her for referring us his/her friends and family, and we intend to take such good care of you, __, that wežll expect you to send your friends and family here to within the next few weeks. For me to be able to help you, _, I have to locate, analyze, and correct what is called a vertebral subluxation. A vertebra subluxation is when 2 bones get out of alignment and start putting pressure on a nerve. Now most kids have 1 or 2 subluxations from trike wrecks, falling out of trees, playing sports, and even during the birth process. When the head has to be twisted a lot and pulled out, at times this can cause a subluxation. Now typically when a kid gets a subluxation theyžre asymptomatic, in other words therežs not much pain associated with it. They cry for a few minutes and then theyžre done. Nut what happens is that a muscle will spasms or splint to protect that nerve, and as a result the kid will lose 5 to 10 degrees of ROM that nobody notices, because most parents donžt know to take their kids to a chiropractor to have them checked. As a result of that spasm or splinting on that subluxation, the subluxation will tend to stay there for 10, 20, 30 years and as it stays there locked up, the disc and the nerve will degenerate. As the disc degenerates, it gets thinner and thinner, or it can have an unexpected blowout, such as when youžre bending over and you get a sudden intense pain. As the nerve degenerates, you start developing symptoms, like: _ Aches and Pains _ Numbness and Tingling _ Spasms and Cramping _ Swelling and Burning _ Weakness and in-coordination. And you can get these symptoms anywhere that the nerves go. The nerves of the neck go to head, neck, shoulders, arms, and hands. The nerves of the mid-back go to the mid-back and chest. The nerves of the low back go to the butt, legs, feet, and toes. What most people donžt know is that those same nerves affect organs as well. The nerves of the neck will affect the eyes, ears, noes and throat. The nerves of the mid-back will affect the heart, lungs, and stomach. The nerves of the low back will affect the kidney, bowel bladder and sexual organs. Now about 90% of our patients initially come into our office for aches and pains. But interestingly enough when we find a subluxation, and we start correcting them by using repetitive chiropractic adjustments, about 50% of our patients start noticing changes over here: _ Visionžs sharper hearingžs better _ Sinuses are better Swallowing is easier _ Blood pressure drops Athsmažs better _ Indigestionžs better Constipationžs better Theyžre pretty happy about it. They came in for a back pain, and wežve helped them with their eyes, heart, or lungs. You see chiropractic is about helping the body function at itžs best not just getting rid of pain. On the other hand about 90% of our patients notice a big improvement in their aches and pains. Now, _______, like I was saying in order for me to help you, I have to find the subluxations. And in order for me to do this, we need to do a thorough orthopedic, neurological, and comprehensive chiropractic exam. We also, need to take a thorough set of x-rays in order for me to see how many subluxations you have, and how long they have been there, because the longer theyžve been there, the uglier theyžll look. Ižm going to study this information very carefully, so I can put together a written report, and have that report ready for you tomorrow at, _____. Itžs very important that you bring someone that is close to you for you report tomorrow. That way they will understand why you need to come to the chiropractor. After evaluating your exam we will determine if we should initiate some first aid therapy today, to help make you feel better, and give you some home instructions. The charge for everything we do for the first 2 days including: comprehensive chiropractic exam, x-rays, any therapy today, as well as; every thing we do the 2nd day including: therapy, report of findings, and your first adjustment is 140. Even though the money is for the first 2 days we need you to pay the 140 in full today. If you donžt have any questions, letžs get started.