Dear Colleagues and Friends, Success Principle #12 is actually 
number #2

of the Additional Success Principles( Always ask for referrals). I 
have

asked at many Parker seminars around the World " Who in here 
asked for a

referral this week or this month?". Only about 5 to 10 percent of 
the

Chiropractors in the room raise their hands. Why Chiropractors are

embarrassed or afraid to ask for referrals just baffles the mind.

    There is only one thing that is directly proportional to the 
number of

new patients you schedule. I said, there is only one thing that is 
directly

proportional to the number of new patients you schedule. That one 
thing is

"HOW OFTEN YOU ASK".

    There are Direct and Indirect ways of asking for new patients. 
Direct is

"Bring your family in to be checked". Indirect is things like 
advertising,

yellow pages, and public talks(with no proper close).

    There are Direct and Indirect ways of Asking for referrals 
within the

office. The best thing you can do to not miss those opportunities, 
is to

train with your team on when to ask. There are times on the First, 
Second,

and Third visit you should Always ask for referrals. There are 
times on

Routine visits you should be asking. The Spinal Care Workshop and 
the

follow-up reports are also good times to train yourself and your 
team to ask

for referrals. I have attached a list of  17 times you and your staff 
should

always ask for referrals. Please review them and study them 
regularly until

you do them all. If you need to study the Preframe Subluxation 
script, the 3

part close, or study the Group report process, go to

www.planetchiropractic.com  to get the scripts or the Video/ 
Audio set. Just

look for my name under "Authors" and download the attachments. If 
you are

anxious to study all 21 steps to a Hundred a Day in great detail, you 
can

also get the Society of Chiropractic Masters 18 CD set from Planet

Chiropractic.

    San Diego was a great seminar. Hope to see you in Toronto in 
late

August( www.parkerseminars.com) and Miami is coming up in 
November.



        LLL, Dr. Rick Wren( Founder of the Society of Chiropractic 
Masters

and Parker Team Teacher)