Holiday season promotion shared by: Dr. Janet Taylor 
(jataylor@nxs.net)


Here is a suggestion for some holiday flare for any religious or

philosophical background.  Instead of sending cards to my patients, 
some of

who do not celebrate Christmas,  I have used the following 
tradition for 15

years with great success.  It is such a small gesture of 
appreciation that

has GREAT rewards.  (I've had grown men cry and kids treasure 
these year

after year.)



On Dec. 1st  I light a large candle in my office which stays lit 
throughout

the day.  Each patient is given the choice of a red, white, or green 
taper

from a decorative container. (Only one per person during the 
month.)  Then

to each patient, while lighting the chosen taper off the large 
candle, I say

"This large candle represents myself and my staff and our LIGHT TO 
THE WORLD

we have given in 2000.  By lighting your candle from ours we wish 
YOUR light

to shine bright for the holiday season."



Believe it or not my patients tell me they have every candle I have 
given

them!!   I also have a small ornament for each child which I hang on 
our

Norfolk Island Pine tree.  I use this tree throughout the year hung 
with

various "treasures" to correspond with seasons, holidays and my 
themes.



Actually each month I pick a "theme" and then decorate or dress up

accordingly.  Example, for the month of March the theme is "plant a 
seed for

chiropractic"  We attach seed packets to my business cards.  For 
every

patient visit, a seed packet is chosen which the patient keeps with 
the

promise to give the card to someone who isn't a patient thus 
"planting

seeds".  Also,  both staff and myself dress up in Farmer Brown 
outfits every

Friday to reinforce the theme.  I even moved my adjusting tables 
outside on

the prettiest and warmest day and my patients LOVED it!!



I appreciate your newsletter and hope these suggestions will be of 
value to

others.



Yours in wellness,

Dr. Janet Taylor, Knoxville, Tn.